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“Building a high-performing marketing team starts with a strong foundation of clear vision, strategic collaboration, and data-driven execution,” said Avadhoot Patwardhan, Seasoned Marketing Professional.

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What inspired you to step into the marketing world, especially in the IT space? My journey into IT marketing has been driven by a combination of strategic thinking, technical curiosity, and the ability to translate complex solutions into compelling narratives. With experience across Product Marketing, Partner Marketing, Digital Marketing, and Field Marketing, I’ve honed my […]

“Building a high-performing marketing team starts with a strong foundation of clear vision, strategic collaboration, and data-driven execution,” said Avadhoot Patwardhan, Seasoned Marketing Professional. Read More »

“To build a high-performing team, you need clear goals, a strong culture of collaboration and continuous learning,” said Mohammed Aneez, Marketing Manager at Exclusive Networks.

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What inspired you to step into the marketing world, especially in the IT space? The opportunity to bridge complex technology with real business value, helping companies understand how the right solutions can protect and empower them in a digital-first world. Marketing in the IT/cybersecurity industry can be tricky! What’s the biggest challenge you’ve faced, and

“To build a high-performing team, you need clear goals, a strong culture of collaboration and continuous learning,” said Mohammed Aneez, Marketing Manager at Exclusive Networks. Read More »

“The feeling of helping a business close a million-dollar deal gives you a good sleep,” said Dhairya Tandon, Sr. Marketing Manager, Recorded Future.

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What inspired you to step into the marketing world, especially in the IT space? I choose marketing because of my interest in creative thinking, experimentation, technology and business. You feel good and satisfied when you know that marketing is the reason for creating this opportunity and helping it close as well. The feeling of helping

“The feeling of helping a business close a million-dollar deal gives you a good sleep,” said Dhairya Tandon, Sr. Marketing Manager, Recorded Future. Read More »

“Making content as the backbone of marketing,” said Sanchari Mitra, Head of Marketing, Aujas Cybersecurity.

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What inspired you to step into the marketing world, especially in the IT space? Crafting stories for IT services and brand Marketing in the IT/cybersecurity industry can be tricky! What’s the biggest challenge you’ve faced, and how did you tackle it? Justifying the ROI for cybersecurity events is a challenge. Influencing sales to take the

“Making content as the backbone of marketing,” said Sanchari Mitra, Head of Marketing, Aujas Cybersecurity. Read More »

“Marketing is not just about selling, it’s about educating, problem-solving, and making a real impact,” said Karthik Kumar, Associate Vice President, Growth Marketing, Qseap Infotech Pvt Ltd.

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What inspired you to step into the world of marketing, especially in the IT space? I got into IT marketing because it’s the perfect mix of strategy, creativity, and technology. It’s not just about selling, it’s about educating, problem-solving, and making a real impact. Marketing in the IT/cybersecurity industry can be tricky! What’s the biggest

“Marketing is not just about selling, it’s about educating, problem-solving, and making a real impact,” said Karthik Kumar, Associate Vice President, Growth Marketing, Qseap Infotech Pvt Ltd. Read More »

“I see challenges as opportunities to do things differently and experiment,” said Arvind Lakshmiratan, Chief Marketing Officer, Inspira Enterprise

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What inspired you to step into the world of marketing, especially in the IT space? Early days of having a good mentor who helped me understand my capabilities and gave me the right opportunities in marketing. Marketing in the IT/cybersecurity industry can be tricky! What’s the biggest challenge you’ve faced, and how did you tackle

“I see challenges as opportunities to do things differently and experiment,” said Arvind Lakshmiratan, Chief Marketing Officer, Inspira Enterprise Read More »

“The best marketing teams don’t just execute campaigns; they drive business transformation,” said Ashwany Pillai, Global Head of Marketing, Network Intelligence.

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What inspired you to step into the world of marketing, especially in the IT space? My marketing journey began quite interestingly at a time when digital transformation was just picking up pace. What drew me in was the fascinating intersection of human psychology and technology—how the right message at the right time could bridge the

“The best marketing teams don’t just execute campaigns; they drive business transformation,” said Ashwany Pillai, Global Head of Marketing, Network Intelligence. Read More »